Marketing Director

Viewed 18 times

Job Description

About us
BitSong is a distributed, open source and permissionless Blockchain ecosystem conceived in December 2017, to Empower the music industry. The objective is to create a decentralized and trustless hub and DeFi solutions that advantageously interconnects the various market players of the music industry.

BitSong brings musical artists and their fans together strategically in a blockchain based system where they gain control over their revenue stream, have access to Web3 growth tools, and enjoy opportunities within a mutually beneficial earnings model.

We believe that the technology we’re building will have a major positive impact on how fans connect and coordinate with their favorite artists globally. Join our growing international team and help us build the most popular music blockchain ecosystem in the world.

How we work
We have team members working worldwide, from America, Europe to Asia. We are trying to exploit the most effective working methods to develop/advance quickly and remain focused on goals and deadlines.

Communication is vital to us, and we rely heavily on Google Workspace, Telegram, GitHub and few others to help us stay in sync. All the technology we build is free and open source.

What we offer:
– The opportunity to be part, as an early member of building the future of the Music Industry

– Connecting to a global blockchain ecosystem

– Flexible work schedule

– Smart working

– Professional growth and group/team management possibilities

– Leadership development

– Full Time Contract

– Competitive salary, in cryptocurrencies

Skills:

Responsibilities

  • Plan and execute a marketing strategy for the organisation and for new and existing products or services
  • Oversee the implementation of the marketing strategy
  • Develop a brand strategy
  • Set and administer an annual marketing budget
  • Create and manage a calendar of events such as webinars, conferences and thought leadership contributions
  • Guide the day-to-day activities of the marketing team and marketing manager
  • Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
  • Provide tools and materials to enable the sales team to function effectively
  • Manage and refine the organisation’s social media presence
  • Manage and measure marketing campaign costs
  • Report on the effectiveness of marketing campaigns using pre-determined KPIs
  • Utilise data for marketing campaigns, interrogating the organisation’s databases and external data
  • Identify new business opportunities
  • Conduct market research studies
  • Negotiate with media agencies and secure agreements on the production of promotional materials

Requirements

  • A minimum of 5 to 10 years’ experience in marketing is expected for the role
  • At least an undergraduate degree is expected for the role, with marketing or business studies being the most preferable subjects.
  • Upon experience in the Blockchain industry, or at least be familiar and documented on BlockChain technology and its Crypto ecosystem.
  • Strong project management and people management: You will oversee the marketing department and guide its day-to-day operations, so you’ll be recruiting, supervising and mentoring members of the marketing&communication team.
  • Leadership and influencing: The role of a marketing director is a creative one, so it’s crucial that you present yourself as a good communicator. You will often report directly to the chief executive and portray your vision and ideas to the executive team. You will also be leading and directing the work of others. Being a marketing director also involves constant networking and representing your organisation to outsiders.
  • Data analysis: The role calls for continual analysis of market trends and the positioning of competitors. This analysis provides the foundation for marketing strategies. Much of this analysis is done by drilling down into data around customer behaviour and experiences, so you need to be up to speed on these techniques.

Bonus Points

  • Knowledge of finance
  • Expense management and profit and loss statements
  • Blockchain&Crypto Knowledge
  • B2B & B2C experience
  • Proficiency with HTML, content management systems, and design software
  • Established portfolio of media and PR contacts
  • Successful track record in senior marketing roles and creating marketing campaigns

Job Summary

bitsong.io/ Website
Remote Location
Full Time Job Type

About

BitSong is a distributed, open source and permissionless music ecosystem conceived in December 2017 and built using blockchain technology. The objective is to create a decentralized and trustless hub that advantageously interconnects the various market players of the music industry.
View project profile

Contacts

Email: hello@bitsong.io

Similar Jobs

The largest community on the web to find and list jobs that aren't restricted by commutes or a specific location.

  • Marketing&Community Director

    Apply Now